Episodic and Continuous Change

Not everything that is faced can be changed. But nothing is changed until it is faced. 
                                                                                                            - James Baldwin

Episodic change revolves around a single big issue such as:

  • Integration
  • New Product Launch
  • Acquisition
  • IT Investment


With episodic change there is a challenge to get urgency in spurts.  The urgency must be there to sustain the sprint.


Continuous change is a ceaseless flow of a combination of lots of changes.

In the case of continuous change, it is a marathon.  Becoming adept at change must be an asset of the company to succeed for the long term.

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Books by Dr. John Kotter

A Sense of Urgency is a powerful tool for anyone wanting to win in a turbulent world that will only continue to move faster. Management control systems and damage control experts serve a critical purpose. But don't let that blind you to an increasingly important reality. Controls can support complacency in an era when complacency can be deadly. Handled properly—and we know the rules for proper handling a crisis can offer an opportunity to increase needed urgency, an opportunity that cannot be disregarded.

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